Detergent market study

Increasing awareness regarding liquid laundry detergent and growing industrial investments in emerging markets such as India and China are expected to boost the growth of liquid laundry detergent market in this region.

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The market is segmented into four categories by component, by application, by distribution channel and by region. Product Insights Powder segment in the industry is expected to dominate the market over the forecast period.

KGaA in For instance, in SeptemberHenkel acquired Sun Products Corporation to expand its detergents product portfolio including laundry detergent, fabric softeners, stain removers, and dish detergents to expand its business in North America.

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The laundry detergent market also covers major countries in all the regions such as The U. This is mainly due to the increasing consumer disposable income, strong economic growth and changing lifestyle, especially in developing countries such as India, China and Japan.

Liquid products are likely to grow at a higher rate in comparison to powder products owing to the large-scale adoption of the former in North America and European detergent market.

Its residential application includes household cleaning. It is expected e-commerce is emerging as the fastest-rising distribution channel.

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It does so via in-depth qualitative insights, historical data, and verifiable projections about market size. The rising development in the textile and apparel industry in the region is projected to boost the growth.

Global laundry detergent market

The Europe market is projected to grow at a significant rate over the forecast period, owing to the growing sales volume of washing machines in this region. It has applications in two end user segments such as commercial and residential. Cationic detergents tend to possess germicidal properties. Strategic collaborations, mergers, and acquisitions help the manufacturers to expand their existing product portfolio and geographical reach. Liquid products are likely to grow at a higher rate in comparison to powder products owing to the large-scale adoption of the former in North America and European detergent market. With rising globalization, vendors of the market are facing new challenges to sustain their growth and compliant as per the laws and regulations directed by various government agencies. The rising competition among global and regional players is affecting the dynamics of laundry detergent industry.
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Liquid Laundry Detergent Market Size